Meet The Team
We are a dedicated team of event professionals who love what we do. Drawing on our dynamic individual strengths and experience, we work together to create engaging event experiences.
Executive Directors
Planning for Mike’s first event started in 1989. Seems like only yesterday but now our company employs many people and we do many events. Mike is an industry leader, finding himself representing the event management industry on the Business Events Council of Australia and his peers on the Council of the Professional Conference Organisers Association. What a ride its been and what a satisfying field to be working in! His passion now is sharing his events experience and understanding with colleagues and clients as they work together to produce even better conferences.
Executive Chairman
Strengths: Honesty, Creativity, Gratitude
Tim’s previous business leadership experience in Australia and The United Kingdom, across industries such as Professional Development, Health and Fitness and Automotive, led him to the opportunity of joining Mike as part of the fabric of ASN Events. Tim has a drive and passion for enabling personal and professional growth within each team member at ASN Events and this ensures that his unflinching client service standards form the basis of the ASN Events approach to client delight and loyalty. Tim particularly enjoys staying at the sharp end of the conference and events industry and has grown a strong network with whom he regularly discusses the challenges and opportunities of the industry.
Managing Director
Strengths: Perspective, Hope, Zest
Project Team
Despite growing up alongside ASN Events, learning the ropes of the business from her father Mike, Hannah’s journey into the event industry wasn’t so predictable.
Driven to chase high pressure and dynamic environments, Hannah built her strong problem solving and leadership capabilities through work overseas, in immigration centres and with the police before joining ASN ‘officially’ in 2013.
Hannah has progressed from Project Officer to Director of Projects and Business Development, and leads the corporate division of the company – Nowadays. Her wish to deliver memorable, lasting event experiences for all stakeholders drives her client centric approach. She gains great motivation and passion in pushing the boundaries of excellence for every event – big or small and now with pride, contributes to ASN’s continued growth and profile as a leading event management firm.
Hannah Pickford
Director of Major Projects
Strengths: Leadership, Humility, Perseverance
Jim joined ASN in 2010 as an enthusiastic & ambitious Project Officer. Keen to take on new challenges, Jim worked on various projects, some of which he’s still associated with today. In Jim’s current role as Director of Projects and Operations, he’s dedicated to enhancing skills of all staff alongside delivering outstanding events.
Jim completed a dual diploma in Event Management and Hospitality in 2010. His main inspiration for joining the industry stems from attending an international conference in Sydney back in 2008 where he discovered the significance of scientific exchange.
Outside of ASN, Jim is heavily involved in community sports. Jim obtains enormous gratification from his involvement at the North Balwyn Cricket Club, of which he was presented Life Membership.
Director of Domestic/NZ Projects
Strengths: Teamwork, Kindness, Perseverance
Antonia embarks on a thrilling new chapter with ASN Events, bringing over 12 years of industry experience in event management, sales, and marketing to this exciting new role within the team. Passionate and seasoned, she steps into the team hoping to elevate the business through her strategic acumen and keen eye for detail. Outside of work, you will find Antonia escaping the city on adventures with her husband and two young boys and catching up with friends over a good bottle of wine.
Business & Partnerships Manager
Strengths: Love, Honesty, Kindness
Kara started with ASN Events in 2011 after completing her final placement for her Bachelor degree in Event Management and Sports Administration. Since then, Kara has expanded her knowledge of the events industry and is now a Project Manager. Her passion is following the journey of an event – building it from scratch, seeing it grow, and being there as it unfolds.
Kara Barker
Senior Project Manager
Strengths: Kindness, Leadership, Love
Senior Project Manager
Strengths: Kindness, Humour, Honesty
Lottie joined the ASN team in 2022 and comes from a background of working in events and hospitality. Originally from the UK, Lottie has managed in London and internationally large-scale conferences and exhibitions ranging from 500 – 4000 delegates. She also has experience working closely with charities and managing their outdoor mass participation events. Lottie enjoys being on site and seeing the event come together and loves that her job takes her to different sites across the country and internationally.
Project Manager
Strengths: Fairness, Honestly, Kindness
Fiona relocated from Scotland in November 2021 where she completed her degree in Events Management and then spent the next 4 years working as an Events Coordinator in multiple venues around Edinburgh. Fiona’s passion has always been events, so she is excited to continue her growth at ASN.
Fiona Chambers
Senior Project Officer
Strengths: Fairness, Love, Humour
Although Joy’s background is primarily in education, training and development, Joy found that the values and core strengths of a successful event align with her own. A successful event brings people together to share experiences, fosters a sense of connection between people and opens a door for fruitful collaboration. These reasons grow Joy’s passion for events. They compel Joy to deliver excellent events that elevate all stakeholders, moving them one step closer to both their personal and business goals.
Senior Project Officer
Strengths: Honesty, Fairness, Perseverance
Jordyn first joined ASN as a junior Project Officer in 2015 and through her dedication to clients, enthusiasm and attention to detail she quickly developed into a Project Manager and became an integral part of our Sponsorship Team. Jordyn’s passion is to deliver world class events, while getting to work across the country in large cities or remote towns.
Jordyn Trolove
Senior Project Manager
Strengths: Love, Curiosity, Self-regulation
With a background in Public Relations and Digital Marketing, Lieve assists our clients as one of our hands-on project staff. When she is not busy promoting your meeting or giving your delegates the service they deserve, you can find her out in the bush replenishing her energy and creativity levels. From Belgium to Australia with passion!
Lieve Belsack
Project Manager
Strengths: Appreciation of Beauty & Excellence, Judgement, Social Intelligence
Prior to joining ASN in 2023, Jess has been honing her event management skills since 2006, when she opted out of schoolies to pursue a career in events. She quickly made her mark by organizing triathlons across Australia, demonstrating her keen eye for detail and strong logistical abilities.
After her success in the triathlon industry, Jess landed a role at one of Australia's oldest and largest music festivals. A true career highlight. Her diverse background as an Event Manager sees Jess take pride in delivering seamless, fun and structured events across a variety of fields.
When she's not organizing events, she loves nothing more than to go camping with her husband and two kids and hopes by the end of 2023 to have “caravan owner” on her resume!
Project Manager
Strengths: Humour, Fairness, Leadership
Lianna completed her diploma in event management in 2018. Since she has worked as a Business Development Manager for one of the largest multidisciplinary pain clinics in Australia, planning and running events for medical professionals across Australia. She has also worked for a not-for-profit association in the Electrical Industry. She enjoys building strong, trustworthy relationships with her colleagues and sponsors and enjoys seeing all the hard work put into events come to life.
Lianna-Danielle Rizk
Senior Project Officer
Strengths: Honesty, Teamwork, Kindness
Sally joined ASN Events in 2022. With over 25 years in the Events Industry, she brings to ASN a wide range of experiences and expertise in areas such as major sporting events, trade shows, conferences, gala dinners, event openings, exhibitions and more. At ASN Events, Sally will be continuing to strengthen her knowledge and will continue to build strong client relationships. Outside of work Sally enjoys spending time with family and friends, keeping fit, cooking and reading.
Senior Project Officer
Strengths: Honesty, Kindness, Fairness
Embarking on a career shift from software development in 2001, Chris has amassed a wealth of event management experience. This journey has equipped them with a comprehensive set of skills applicable across diverse sectors, including corporate, community, charity, and private events.
Fuelled by an unwavering work ethic, Chris is dedicated to delivering a professional end product that not only meets expectations but surpasses them, thereby enriching the lives of participants and beneficiaries. Their approach to every project involves a harmonious blend of knowledge, enthusiasm, and professionalism, coupled with effective communication skills that resonate across all levels.
Looking towards the future, Chris' career objective is to lead a small to mid-sized team, leveraging their expertise to orchestrate professionally run events. The focus remains on creating experiences that not only meet logistical standards but also leave a lasting impact on individuals, both personally and professionally. With a trajectory aimed at enriching lives through the art of event management, Chris is committed to steering the course towards innovative and meaningful experiences.
Senior Project Manager
Strengths: Fairness, Honesty, Humour
Maryanne completed her Advanced Diploma in Event Management and Tourism in 2010 and worked in the Professional Conference Industry for a very enjoyable and rewarding 10 years following. During her career, she has managed Conferences predominantly in the Medical and Scientific field, ranging from 200 to 5,000 delegates, within Australia and Internationally. Maryanne has recently expanded her skills and experience by working in Hotels for two years, although it was her passion for Conference Project Management that has brought her back to ASN Events. Maryanne’s motivation is driven by being part of a team that are committed to delivering a seamless Conference, which brings people together and makes a difference.
Project Manager
Strengths: Empathy, Determination, Kindness
Lucy Hurst
Project Manager
Strengths: Appreciation of Beauty & Excellence, Love of Learning, Social Intelligence
Zoe found her love for event management when she first organised product launches in the Tasmanian the hospitality industry, this is where she discovered her passion for creating engaging and memorable events. She transitioned to managing major award ceremonies and training programs, driven by her commitment to crafting extraordinary experiences.
She joined ASN in 2023 after realising the potential for further development and many exciting opportunities in Melbourne. Zoe is excited to keep transforming events into unforgettable moments, leaving a lasting impression on all who attend.
Zoe Bailey-Drake
Senior Project Officer
Strengths: Fairness, Forgiveness, Honesty
After completing a Bachelor of Communication and Media, Kristen joined the team at the beginning of 2023. Excited to learn and grow at ASN Events, Kristen is drawn to the conferencing and events industry by a passion for shared knowledge and collaboration. With a strong customer service background, Kristen is looking forward to building client relationships and delivering conferences which inspire connection and new perspectives. Outside of work, Kristen enjoys playing soccer, traveling, writing, and trying new things.
Senior Project Officer
Strengths: Honesty, Humour, Perspective
Mia joined ASN in September 2023 with over 15 years events experience spanning across multiple aspects of the industry. Starting her career in corporate venue sales, she’s since worked in furniture and catering equipment hire, offsite catering from small to large scale events, association member events and conferences (including international) as well as volunteering her time at charity fundraisers. She is dedicated and passionate about all things events and enjoys seeing them through from inception to completion. In her spare time if she’s not planning a group outing with friends, she enjoys trying new restaurants, going to the football or planning her next global adventure.
Senior Project Manager
Strengths: Honesty, Humour, Fairness
Aileen joined the ASN team in 2022 with over 10 years’ experience in conference and events management. With a background in communications, her experience across large, international conferences and exhibitions means you are in good hands. Never one to back down from a challenge and always keen to learn something new, she loves being a part of the events journey – from inception to completion and looks forward to helping you build your perfect event. When she isn’t busy planning conferences, you can find her on the tennis court, watching Formula 1, reading a book or exploring all the amazing parts of Australia.
Project Manager
Strengths: Bravery, Perspective, Leadership
Rebecca joined the ASN team in July 2023. Rebecca has a Degree in Business Event Management and has over 10 years’ experience in not-for-profit and association event management. With a strong focus on stakeholder engagement Rebecca loves bringing people together to connect, learn and grow. When not planning a conference, Rebecca is researching her next travel destination.
Senior Project Officer
Strengths: Honesty, Kindness, Teamwork
Stephanie joined ASN in 2023. She spent her childhood overseas and was lucky enough to live in 3 different countries in 3 different continents. She returned to Australia in 2008 with a wealth of experiences from her travels. After years of working on the fringe of events in the hospitality sector (mostly in cinemas), she decided to dive into events properly. Stephanie completed her Diploma of Event Management in 2016 and graduated as an award-winning student. Since then, she's worked on events ranging in size from 200-2000 attendees and loves the energy that comes with being onsite in the thick of events. In her personal life, she loves watching movies, playing games and spending time with her family, friends, and her Finnish Lapphund puppy.
Stephanie Puckridge
Senior Project Officer
Strengths: Perspective, Perseverance, Teamwork
Sarah Dart
Project Officer
Strengths:
Sponsorship Team
Chad joined the ASN team as a Sponsorship Manager in June 2018. After obtaining a bachelor’s degree in marketing from Central Michigan University, Chad has worked in sales for nearly a decade. Through his experience and support from a great team, Chad has achieved and exceeded sponsorship targets as well as built long lasting relationships with many clients.
Chad Murphy
Director of Sponsorship
Strengths: Fairness, Forgiveness, Kindness
Jonathan Wilczek
Senior Sponsorship & Exhibition Manager
Strengths: Honesty, Hope, Social Intelligence
Atit relocated from India in 2020 in search of a new lifestyle and adventures. Atit has completed three master’s degrees in Business and Accounts. Atit has over 8 years’ experience in Exhibitions and Events, specialising in booth sales and sponsorship. Atit is ready and willing to tackle new opportunities and challenges.
Senior Sponsorship Manager
Strengths: Kindness, Leadership, Fairness
Chelsea joined the ASN team in early 2023 and has slotted into the Sponsorship team seamlessly. Coming from a dual background in travel and events, Chelsea draws from over 20 years of collective experience gained from working across the globe, all the way from the Shetland Islands to Arizona. Her first event was back in 2011 as part of the planning committee for the Tall Ships Races, and her most recent event was at the Australian Grand Prix. Chelsea endeavours to bring boundless energy, creativity, and professionalism to all her events, from inception through to completion and always relishes the opportunity to be on-site and see them come to fruition. When she isn’t out drumming up sponsorships for large scale conferences, you can find her playing football, hiking, cooking hopelessly extravagant meals or road tripping around the Land of Oz with her 5-year-old.
Sponsorship & Exhibition Manager
Strengths: Love, Humour, Curiosity
Lydia has been in the events industry for more than 15 years. Starting her career in hotels and venues before moving into the corporate world specifically law, education, medical and not-for-profit organisations. Her experience in non-profit gave her the background to help secure and appreciate sponsors. Lydia is passionate about building relationships and connecting with people and brings a “can-do” attitude to everything she does to create a positive impact on those around her.
Being a mum to two young children has only honed her ability to juggle and organise multiple tasks and schedules, and her innate ability to remain calm through any issue. Lydia enjoys spending time with her family and friends, travelling, pilates, listening to music and trying new restaurants.
Sponsorship Manager
Strengths: Perseverance, Honesty, Humour
Finance & Association Team
Kerrie is a financial administration specialist with over two decades of experience in management accounting, budgeting, financial reporting, bookkeeping, taxation obligations, HR and IT. Kerrie commenced with ASN in 2009 after many years as an independent consultant in the Real Estate Development Industry. Kerrie’s experience with managing multiple joint ventures brought a solid work ethic to the Events Industry, where managing the finances of event and society financials is a challenge Kerrie enjoys every day. Kerrie regards transparency, effective and efficient financial management of client funds as a number one priority and is always available to assist colleagues and clients in gaining a better understanding of financial matters.
Kerrie Harris-Spencer
Finance Director
Regional Office Hastings
Strengths: Humour, Judgement, Honesty
Michelle began working at ASN Events in 2016 and has been continually learning new skills during her years at ASN. Michelle has a Certificate IV in Accounting and Bookkeeping. Michelle manages all aspects of society management including membership; trade invoicing and collection of outstanding payments; as well as day to day / month to month financials.
Michelle Harris-Spencer
Accounts/Membership Officer
Regional Office Hastings
Strengths: Humour, Love, Honesty
Shortly after graduating from University in Scotland, Sarah moved to Australia for a ‘Working Holiday’ in 2005 and Sarah loved it so much she never left. Sarah studied Event Management in Melbourne and fast forward to 2022, Sarah is now an Australian Citizen living on the beautiful Mornington Peninsula.
Having worked in hospitality and events at venues such as Edinburgh Castle in Scotland, sports stadiums in Melbourne, to 5 Star Hotels and Private Member Clubs, Sarah has loved the variety and challenges that come with each role.
In Sarah’s downtime, you’ll find her exploring the great outdoors with her dog (Baxter) and partner (Aaron).
Sarah Aspinall
Association Manager
Regional Office Hastings
Strengths: Fairness, Honesty, Perseverance
Courtney joined the ASN Events finance team in 2017. Courtney has a Certificate IV in Accounting and Bookkeeping. Courtney manages all aspects of society management including membership; and allocation/ reconciliation of all incoming funds, ensuring funds are allocated to the correct event/society. Assisting with management of ASN’s cloud resources and other administrative tasks keeps Courtney busy.
Courtney Harris-Spencer
Accounts/Membership Officer
Regional Office Hastings
Strengths: Kindness, Honesty, Teamwork
Joining ASN Events in 2023, Adelle has a background in writing, admin, and marketing. She is completing a Bachelor of Arts in Media and Communications, and enjoys helping everyone, in office and out. In her own time, Adelle loves to grab her camera and try new things, from food to fun.
Adelle Xue
Office Co-Ordinator
Strengths: Fairness, Honesty, Humour
Admin Officer
Regional Office Hastings
Strengths: